It is not about winning the war for talent anymore! But it is about how to become an employer of choice and outperform competition so that the talent chooses to join your organization no matter how tough the competition is. And you can attain that goal by building your Employer Brand!

Successful organizations have taken a step ahead by building their Employer Brand and using it as a talent attraction strategy. With the use of social media, now organization can easily communicate their branding message to the outside world and let them know what their organization stands for, what’s it like to work for them and why their employee want to work with them. Creating this wider perception of your organization can positively impact recruitment, retention and organizational success.

Top experts share their Employer Branding tips and techniques

Watch the Google Hangout panel discussion on ‘The Future of Employer Branding‘ that originally aired on India HR LIVE show with Global guests –

USA – Crystal Miller, @TheoneCrystal, Recruitment Marketing & Digital Strategist, AT&T.
USA – Shravan Goli, @Shravangoli, President of Dice.
USA – Lars Schmid, @ThisisLars, Founder of Amplify Talent.
USA – Jason Lauritsen, @JasonLauritsen, Director of Best Places to Work for Quantum Workplace
USA – Mary Lafferty, @mlafferty, Manager of Employment Branding, IBM
India – Irfan Abdulla, @1rfanabdulla, Director – Talent Solutions, LinkedIn India
India – Mansoor Hussain, @_mansoor1, General Manager – Talent Acquisition at Philips India Limited

India HR LIVE – a social learning platform, broadcasts a LIVE video interview/panel discussion, every other Tuesday at 8:00 pm IST/9:30 am CST/ 10.30am EST for about 60 minutes LIVE on Google Plus Hangout focusing on various HR aspects to help HR Professionals enhance their knowledge and transform HR.

Subscribe to India HR LIVE Youtube Channel & join us on twitter at @IndiaHRLIVE #IndiaHRLIVE during the show.